Garden centers can be a great place to find the right plants for your landscape. Selecting the best plant species and cultivars based on sun, water, soil, winter hardiness, and other growing requirements is important.
Various factors, including the quality and assortment of products, marketing strategies, and customer service, influence a garden center’s profitability. A well-maintained garden center with attractive displays can boost customer satisfaction and loyalty.
Wear Comfortable Shoes
Garden centers offer an array of plant and gardening supplies, from herbs and vegetable seeds to potting soil, compost, hoses, and garden tools. Some also carry decorative touches such as wind chimes and ceramic pots.
Offering a large selection of plants, flowers, gardening tools, and gardening expertise like Edgewater landscaping helps attract customers and differentiate a garden center from competitors. In addition, providing high-quality customer service and promoting the garden center through social media and local partnerships can help increase brand awareness and encourage repeat visits.
Wearing comfortable shoes is a must when visiting a garden center. Short wellies are a great choice because they completely cover the foot yet are still light enough to walk comfortably. In addition, they protect from bugs that can get into open shoes. Most garden centers know that flowering plants sell the fastest, so they often move them to a clearance rack once they have faded. This is a great way to pick up some stunning plants for a fraction of the price.
Take a List
A garden center’s profitability depends on a variety of factors. A variety of high-quality plants, flowers, gardening tools, effective marketing strategies, and a welcoming shopping environment can help drive revenue.
The staff should be available to assist if a customer has a specific gardening question. This is especially important when a customer is considering a big purchase, such as a shrub or tree. A knowledgeable salesperson can guide, ensuring the customer gets the best plant for their property.
Garden centers know that flowering plants sell the most, so they often move them to the clearance rack once they bloom. This is a great opportunity for gardeners to stock up on beautiful, hardy plants that will bloom again next year. Gardeners should also look for leafy plants, such as heuchera or tiarella, that can add color to the landscape. They can be just as decorative and easy to care for as a blooming plant.
Go During the Right Time
Many garden centers have outdoor plants that are displayed in attractive gardens. This is important because it gives the customer ideas of using plants in their landscape. It also helps to draw attention to the store. A well-maintained garden center reflects the quality of the products and services offered by the company.
While a garden center might be less expensive than the big box stores, you get what you pay for. In addition, it is a good idea to shop during the week rather than on the weekend. This is because the trucks deliver inventory throughout the week, and shopping before the weekend rush will help you find a wide selection of plants. Moreover, the plants will be in prime condition because they have had time to grow. This makes them more likely to thrive in your landscape. Furthermore, if you plan to buy flowers, ensure they are in bloom.
Ask for Help
A garden center’s staffers have years of experience planting, caring for, and advising on the proper placement of plants. This expertise can save a gardener time and money.
They also know which plants will thrive and not survive in a specific location based on sunlight, soil type, winter hardiness, and other growing requirements. That information can be invaluable for homeowners and business owners alike.
While big box stores often have a limited selection of plants, garden centers offer various flowers, shrubs, trees, and more. Plus, they are careful with watering and feeding, resulting in healthy, robust plants that thrive at home.
With people increasingly researching and buying gardening products online, it is important for garden centers to have a presence on social media and focus on local SEO.